bazsarózsa was born of the idea that a woman should be able to feel comfortable and sexy at the same time, and should be able to do so everyday.

we believe that a woman’s underpinnings should be complementary to the clothes she wears, and place subtle details where they can be enjoyed and admired. 

designer enikö bázsa has always had an appreciation for detail, choosing to invest time and attention in the little things that help make something special. her previous background, particularly that as design director at mayle, helped affirm her regard for intelligent design. 

the collection consists of soft bras, camis and panties that embrace a feminine sensibility with a modern fit and feel.

bazsarózsa is made locally with love in NYC using soft organic cotton jersey. we value ourselves, our environment and others and are committed to ensuring that our underthings are produced in a socially conscious way.

bazsarózsa (baj-sha roj-sha) is the hungarian word for peony flower, and coincidentally encompasses the designer’s surname.